Beauty begins with self-care

Beauty begins with self-care

For those who know that the most beautiful luxury is taking care of yourself every single day.

Buttie & You

From influencers to everyday women, they all share the same secret: the glossy shine and silky touch only Shine Coat can give.

NEW!

Shine Coat (Antifrizz)

Experience instant shine, frizz control, and weightless movement with the Antifrizz Shine Coat. The secret to salon-worthy hair at home.

Frizz control for up to 48 hours

Smooth, glossy luminosity

Thermal protection up to 230°C (450°F)

Lightweight texture with a silky finish

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About Us
Buttie is a beauty brand with a Brazilian soul and American performance. Created by Bruna Hazin and Camila Campos, our mission is to offer premium yet accessible products that celebrate self-care and real beauty.
Our Story
We were born with the purpose of elevating the standard of hair self-care. Every product reflects our pursuit of innovation, quality, and real results.
Mission
Buttie’s mission is to empower people to feel confident and cared for by offering beauty products that bring authenticity, softness, and efficacy. We aim to be the brand that accompanies our customers in their self-care journey, providing products that not only enhance appearance but also nurture self-esteem.
Vision
To be a reference in the beauty market, recognized for authenticity, quality, and commitment to well-being. Buttie strives to become the brand people choose to feel cared for, empowered, and connected to their essence—embracing every woman’s unique beauty and needs.
Values
Self-care. Authenticity. Empowerment. Softness. Care. We believe true beauty is born from the balance between body and mind, from genuine self-expression, and from the confidence built in every act of care.
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